Content marketers that know tech
Most content marketers don’t know the difference between an API and an SDK. We do.
We help B2B SaaS companies create highly technical, high-converting content that attracts technical buyers and empowers your sales team.
We’re a technical content agency founded by a 20-year software veteran and a 10-year content marketing expert.
What we provide
✅ Done-for-You Technical Content & Strategy – Expert-crafted articles, whitepapers, case studies, and more.
✅ SEO & Conversion-Focused – Attract the right prospects and move them down the sales funnel.
✅ Fast Turnaround – Content delivered within 2 weeks.
✅ Satisfaction Guaranteed – We refine until you’re happy—or you don’t pay.
Built by an engineering leader
Edify Content was founded by Anthony Garone, a seasoned technologist and former enterprise technical buyer who spent years frustrated by the lack of genuinely technical, trustworthy content available in the market.
After experiencing first-hand how difficult it was to find marketers who truly understood technical audiences—and recognizing developers rarely had the bandwidth to craft compelling sales content—Anthony launched Edify in 2020.
Since then, Edify has helped over 50 clients produce strategic, impactful content that supports acquisitions, successful VC rounds, rebranding efforts, and rapid business growth. Clients consistently praise Edify’s unique combination of marketing savvy, deep technical expertise, commitment to quality, and thoughtful approach.
Today, Anthony leads Edify’s talented team of technical writers and content strategists, all dedicated to creating content that resonates deeply with technical buyers, drives measurable results, and makes life easier for marketers and developers alike.
Anthony Garone
Co-founder/CEO
Anthony Garone is a creative technology leader with a background in software engineering, audio and video production, and management. He’s hired and managed dev, DevOps, QA, and admin teams around the world.
He is a published author on Stairway Press and is the founder of Make Weird Music, an international community dedicated to shining a light on the world’s greatest musicians.
Anthony has been a content creator and web developer since 1996, when he bought his first web domain.
Connect with him on LinkedIn and Twitter. Or check out his website.
John Potter
Technical Writer
John loves the challenge of writing technical content that’s enjoyable and easy to understand. He’s written for years about blockchain and quantum computing. Now he’s honing his writing chops to conquer Kubernetes.
When it’s not snowing in Grand Rapids, you can bet good money that John’s somewhere in northern Michigan hiking and kayaking with his son. When it is snowing, he’s drinking from the fire hose learning about new tech.
Connect with John on LinkedIn.