Working with Edify

Get ready for top-tier content, white glove service, and inimitable wit.

We manage the work

We manage dates, dashboards, and deliverables so you have 24/7 access to the status of any content we’re conjuring for you. Retainer clients get a custom dashboard, too! Sweeeeet.

We bring the expertise

Worried your product is too technical for a content marketing team? Don’t.

We pride ourselves on our technical expertise. Most content agencies are only run by marketers, but we have a technical co-founder. It doesn’t matter how technical your product is, we get it.

Both our co-founders cut their teeth in B2B tech SaaS. Nothing scares us—not even hybrid data mesh cloud architectures.

We join your team

You live in Slack and so do we. We’re not a black box where you send content assignments. We work with you as part of your team. Consultative, friendly, and full of emojis.

We obsess over quality

Life is too short to write (and read) boring content. If we don’t enjoy reading our own work, we don’t turn it in to our clients.

Work with us and never worry about boring, dry, mundane techno-jargon. We are all about producing the highest quality content that meets your business objectives.

Getting Started with Edify

  • 1. Let's talk 🗣️

    We want to learn about you, your organization, and your content goals. What do you need, and when? What’s working, what’s not? We’ll talk deliverables that help you meet your goals.

  • 2. Get a proposal 📄

    Based on our initial call, we’ll put together a brief proposal that outlines how we can help, our strategic thoughts, and costs.

  • 3. Give us a 👍

    You choose what you need and we work together to determine the specific information we’ll need to deliver what you want. We are happy to sign NDAs.

  • 4. Let's rock and roll 🤘

    Once we know what we’re making, we get started right away. No lengthy onboarding process, no wasting time. We’re lean and ready to roll.

Our Content Development Process

Start with a strategy:
Content shouldn’t exist unless it deserves to exist. That means it serves a purpose and helps you meet your goals.

Know when to publish:
We plan our content out weeks in advance. No more ad hoc, on-the-fly content strategy.

Establish requirements:
None of our content goes out unless there’s a rigorous plan that includes styles, SEO keywords.

Deliver something awesome:
Everything we write goes through stringent drafting and editing workflows. Quality first!

How involved does Edify get?

 

It’s a sliding scale. Every client is unique and has their own way of working. Some want a high-touch experience and others prefer a set-and-forget approach. We’re good with all of that, and everything between.

High-touch

  • We talk on Slack every day, see each other once a quarter in person, and maybe we’re even texting at night about that deliverable due first thing in the morning.

  • Meetings? Sure. Our rates include what we deem a “reasonable” amount of meeting time per project or deliverable.

  • We typically represent ourselves on a meeting with one of your clients, but we’re happy to white-label.

Hands-off

  • We create content on our own with quick check-ins with you once or twice a month.

  • Post content to your website? You got it! We typically do this for an additional fee, but we’re happy to work in your CMS.

  • Social media? Okay. Several clients give us their credentials and we post on their behalf. (We prefer to work with social media automation tools.)

We do all our own client work

We don’t outsource to people we don’t know and we don’t subcontract to anyone unless we know and trust them deeply.

We guarantee a face-to-face relationship with the people who do the work. If Anthony or Ellis are on the call, we are doing the work or managing the work directly.

We’re not in it to become zillionaires. We’re in it because we love producing content for great clients.

 

This could be the start of something big.

Let us know what type of content you need help with and we’ll get in touch with some info!